Aplec de la sardana de Banyoles

The Sardana Dance Festival of Banyoles is a popular festival held since 1934. With a strong historical and folkloric tradition, it needs to reinvent itself and show itself differently to attract the attention of new audiences.

The poster for the 72nd edition of the festival breaks with the standard format to communicate through its support. The two main concepts of the event, the sardana and the aplec (gathering), are represented in the poster through its circular shape.